The digital advertising landscape in the European Union (EU) is undergoing a significant transformation with the implementation of Google’s updated EU user consent policy. This policy, which aligns...
Introduction to Cookieless Advertising Cookies have long been the standard for tracking and targeting online advertisements. However, with the increasing focus on data privacy and the rise of...
Most publishers are aware that more traffic equals more ad revenue. The more users on your website, the more ad impressions you get. And...
Top ways to get more traffic to your website Whether you have just started a website to earn money online, have an eCommerce business,...
Are you looking for a way to make money online with wordpress monetization? You’re not alone. Many people dream of being able to make...
Introduction Gone are the days when publishers had to rely on selling ads directly to businesses (for the most part). Nowadays, if you want...
Today, more and more publishers are beginning to understand the power of analyzing their website data. In fact, according to Orbit Media, 94.9% of...
Supply-Side Platform (SSP) and Demand-Side Platform (DSP) are two of the most important and common ways advertisers and publishers can manage the buying and...
Ad networks and ad exchanges are both prominent parts of digital advertising. They both compile ad space from publishers and sell it to advertisers....
Heat maps are a powerful tracking tool that can help website owners understand how people interact with the content on their website. It’s extremely...
If you created an app and want to offer it for free, that does not mean your hard work has to go without making...
Display advertising is a great way for publishers of any kind to monetize their websites. The amount of money your website generates from displaying...