Google EU User Consent Policy and its Impact in 2024

The digital advertising landscape in the European Union (EU) is undergoing a significant transformation with the implementation of Google’s updated EU user consent policy. This policy, which aligns...
Yosi
2 min read

Cookieless Advertising and How it is Changing the Industry

Introduction to Cookieless Advertising Cookies have long been the standard for tracking and targeting online advertisements. However, with the increasing focus on data privacy and the rise of...
Yosi
1 min read

PurpleAds vs. Infolinks: Everything You Need to Know

PurpleAds and Infolinks are ad networks that enable website owners to join as publishers and monetize their sites. Here is how each company presents...
Inbal Eting
3 min read

Why Should You Use Video Ads as a Publisher?

First, let’s start with explaining what digital video advertising is before we talk about its benefits. What is Digital Video Advertising? The purpose of...
Inbal Eting
3 min read

Best Types Of Display Ads (2024)

Display ads are possibly the most common, well-known, and easiest way for new, up-and-coming bloggers and website owners to monetize their websites. Display ads...
Dana Shabtay
6 min read

Adding Google AdSense to Your Site – the Ultimate…

Who doesn’t want to make money from their blog and enjoy the life they always dreamt of? Getting AdSense Approval from Google is the...
Inbal Eting
4 min read

How We Improved Our MongoDB Write Performance with AWS…

What is SQS? Amazon Simple Queue (SQS) is a highly scalable managed message queue service. It lets you decouple different parts of your application...
natan
5 min read

What is Programmatic Advertising?

Programmatic advertising is defined as the automated process of buying and selling digital advertising space. This process helps connect publishers and advertisers. In this...
Inbal Eting
3 min read

Top monetization mistakes publishers need to avoid

There are many monetization strategies publishers can implement to earn revenue from their content. From displaying ads and affiliate marketing to offering subscriptions and...
Dana Shabtay
4 min read

How to create In-Page Push Ads that convert

Since their introduction in 2020, in-page push ads have become one of the most popular new advertising formats available. This highly engaging format climbed...
Dana Shabtay
5 min read

Ad blockers guide for publishers – how to recover…

Ad Blockers are a rising threat to publishers that rely on display advertising as their method of monetization. This technology can potentially reduce the...
Dana Shabtay
4 min read

Top 10 Best Video Ad Networks For Publishers 2024

Introduction to Video Ad Networks Publishers are always searching for more ways to monetize their websites. One of the most popular ways is, of...
Dana Shabtay
5 min read