Publishers

Articles for publishers from the PurpleAds blog.

Publishers

A Comprehensive Guide to Video Advertising: In-Stream vs Out-Stream Formats

YosiDecember 19, 2022

Publishers

RPM: The Key Metric for Measuring Advertising Effectiveness

YosiDecember 18, 2022

Publishers

What is a Consent-Management Platform (CMP) and How Does it Work?

YosiDecember 18, 2022

Advertisers

What is OpenRTB and How Does It Work?

YosiDecember 18, 2022

Advertisers

Prebid: The Future of Programmatic Advertising

YosiDecember 18, 2022

Advertisers

What is Ads.txt and How Does it Work?

YosiDecember 18, 2022

Advertisers

What is Real-Time Bidding (RTB) and How Does it Work?

YosiDecember 18, 2022

Publishers

PurpleAds vs. PropellerAds: A Detailed Comparison with Real-World Insights (2024)

Inbal EtingJune 15, 2022

Publishers

PurpleAds vs. ValueImpression: Everything You Need to Know

Inbal EtingJune 14, 2022

Publishers

PurpleAds vs. Ezoic: Everything You Need to Know

Inbal EtingJune 9, 2022